With Spielwarenmesse having opened its doors this morning (30 January) and running until 3 Februa

Fashion UK and Smiffys are both now on board with the Rainbow hit series.

Dress up is an important part of role-play and in turn, development, for preschoolers. Wh

PreschoolNews.net catches up with a number of suppliers in the children’s party and dress-up sec

Smiffys has signed a deal with Guru Studio and bRAND-WARD Services to create costumes

Last year demand for Bing consumer products enjoyed an 11% year-on-year increase, says Acamar Films.

Dress-up and party company adds new high-profile licensed costume ranges.

Deals confirmed with Harrods, Egmont, Smiffys and more for iconic preschool property.

New licensed costume ranges cover a selection of classic children’s television series: Danger Mouse, W