Cybex races ahead with Ferrari for new collection

Child safety and juvenile products expert Cybex has launched a new ‘Cybex for Scuderia Ferrari’ collection in partnership with Scuderia Ferrari, the Formula One racing division of luxury Italian auto manufacturer Ferrari.

The new luxurious range of platinum and gold car seats, pushchairs and baby carriers have been inspired by the sleek design and bold colours of the Ferrari brand and are performance-driven, offering functionality, supreme safety and contemporary design.

The Platinum collection – which includes the Priam and Mios as well as the baby carrier, Yema Click – offers a premium finish with a high-quality leather-look. The cream and black products feature Ferrari red edgings and other intricate design details for parents who prefer clear cut lines and a smooth finish.

The Gold collection is inspired by state-of-the-art car interior styles, offers modern red and black colours and uses mesh material for a sporty look. It is aimed at urban, modern parents looking for smart and stylish products and includes a wide range of Cybex products including the M and S-Line car seats, S-Line strollers, and the Beyla Twist carrier.

“We are delighted to launch this new collection for Scuderia Ferrari, a powerful brand globally known for its passion and performance,” said Luke Burns, general manager at Cybex. “Our products are not only the result of excellent engineering, they also provide parents with an extraordinary riding and carrying experience.”

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