Initiative will see customers collect stickers with every brand purchase which they can exchange for a gift from Playmobil.
Playmobil has further underlined its support for the independent retail sector with the launch of a new loyalty scheme.
The initiative will see customers collect stickers with every brand purchase, which they will then be able to exchange for a gift from Playmobil.
With each purchase, customers will collect one sticker per £10 spent on Playmobil play-sets. Once the customer has collected five stickers, they will receive two free Playmo-Friends Figure.
“We are really excited to bring back the loyalty scheme to independent retailers, and reward customers for their love of the brand,” commented Adam Moore, marketing communications manager at Playmobil.
The scheme will be running from this month until 31 December, 2021 for independent retailers with bricks and mortar stores.