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Peg Perego begins search for UK ‘Face of Peg’

Italian nursery and toy company Peg Perego is celebrating its 70 year anniversary by launching a campaign to extend its family and find its first ever UK brand rep. 

The much-loved nursery brand, based in Milan, is seeking a new mamma or mamma-to-be (or papa!) to act as the ‘Face of Peg’ and showcase its range of award-winning products throughout the UK during 2019.

With a sense of style, sophistication, a hint of fun and a strong sense of family, the new ‘Face of Peg’ will epitomise the Italian brand in every way. They will need to be social media savvy to make the most of the campaign, which will require the brand rep’s to document their parenting journey online at each new milestone.

In return, the ‘Face of Peg’ will be kitted out with Peg Perego products for their new bambino to try out. Starting with a new travel system worth over £1,000, the package will also include an award-winning highchair and a Group 1 car seat. And a year down the line, on the baby’s first birthday, the family will receive a battery-powered ride-on toy, such as the coveted remote-control Polaris Slingshot or a fantastic replica Ducati Scrambler.

More information on how to get involved and what will be required can be found on Peg Perego UK’s Instagram feed. Interested parents and parents-to-be can get involved by tagging their Instagram posts with #FaceofPeg. The search will end 6 March 2019.

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