Paddington continues to make in-roads in US market

Copyrights confirms new TV tie-in partners across key categories in the territory.

Following on from the successful launch of The Adventures of Paddington TV series – which debuted on Nickelodeon in the US last month – Copyrights has confirmed a number of new TV tie-in partners across categories in the territory.

These include Bentex Group for children’s tees, sportswear, swimwear and outerwear and Franco Manufacturing for home and domestics including bedding, throws, beach and bath.

The deals were brokered by local agents, Bravado and Retail Monster.

This spring will also see the launch of new TV tie-in publishing from HarperCollins and, following in the autumn, a TV product range from master toy PhatMojo which will feature plush, articulated figures, sets and vehicles.

Further TV tie-in lines are also due to follow from spring 2021.

In addition, alongside the TV tie-in range of consumer products in the US, classic Paddington offers remain available at specialty and independent retailers from partners YottoY (classic and infant plush); Little Goodall (upstairs and department outerwear and dresses); Litographs (e- commerce apparel and posters); Out Of Print (e-commerce apparel, bags and pins); Christopher Radko (ornaments) and more.

The critically acclaimed (New York Times Critic’s Pick) touring Rockefeller show which launched in December 2019 in New York, will run until March 8 2020 when it will then continue its tour with the next stop being Canada from April 18, 2020.

The show will be back in the US from September, with US locations to be confirmed in the near future.

As well as all the above, the third Paddington film is currently in development.

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