Mothercare introduces flexible payment option

Nursery and maternity retailer Mothercare is looking to drive sales by introducing a new flexible payment option as part of its partnership with Klarna.

By extending its payment options, Mothercare is looking to give new families a good reason to spend more, both online and in store.

Three new payment options have been launched as part of the new programme; Pay Later, Pay in 3 and Slice it (0% interest). Each which offer customers a number of different ways to pay for products such as cots, clothing and car seats in instalments.

“From pushchairs to babygrows, sometimes little ones need things that just can’t wait until payday,” commented Mothercare’s global digital and marketing director Donna Storey.

“We wanted to partner with a business that could help us give families more control over how and when they pay, but also make the shopping experience smoother and less stressful,” she continued. “We can’t wait to see how our customers respond to the new products, knowing it will help make their lives just that little bit easier.”

Mothercare has previously attributed a drop in consumer confidence for its difficult year, which has seen the retailer taking out a CVA and starting to turn its UK retail arm into an independent franchise.

MORE NEWS
ickle500
 
Ickle Bubba's Fran Vaughan shares how 2019 has treated the nursery brand....
hal500
 
Preschool play specialist partnered with a number of top parenting bloggers....
hinf500
 
HINF 2020 is now over 75% full, according to show organisers....
BuildtoGive500x500
 
Campaign has aim of donating one million LEGO sets to children in difficult circumstances over Christmas period....
T&Gshow500x500
 
Exhibitors to include Hasbro, Mattel, LEGO, MGA, Playmobil and Spin Master among others....
Clangers50logo500x500
 
New episodes, limited edition prints, events and Amazon Alexa Skill 'Clangers Talk' part of celebrations....
Get the latest news sent to your inbox
Subscribe to our daily newsletter