Procter & Gamble joins VTech, Just Play and Simon & Schuster among others launching
Amelie Bea Smith will voice character in new episodes broadcast from this month.
New campaign will aim to encourage families to take short breaks close to home.
Confirmation of deal means preschool hits including Peppa Pig and PJ Masks join Hasbro’s portfolio.
Christmas Jumper Day celebrations, a bid for Christmas number one and new seasonal ranges
Interactive trail will bring preschool hit to centres in international markets in 2020.
65-date ‘Be A Hero’ Tour kicks off schedule to boost preschool brand’s visibility in
Watchdog considering if deal would create a “lessening of competition within any market or mark
Leolandia will host world’s first PJ Masks theme park attraction.