Dan Le Vesconte, who stepped down as Mothercare boss in June 2023, has joined the firm as ceo.
Dan has also become an investor at Babbico, and joins with previous experience at Abercrombie & Fitch, Dr Martens, Wolverine Worldwide and VF Corporation.
Laura Marsh, co-founder of Babbico, commented: “As well as his outstanding retail and leadership experience, Dan brings complementary skills in both product and marketing, ideal support for ambitious start-up brands like Babbico.”
Co-founder, Laura Storan, added: “We’re energised and ready for this next stage of growth and to have Dan on board will form part of our brand DNA that will shape our team, fuel passion and propel Babbico to new heights.”
