Teletubbies continues international growth

DHX Brands confirms eight new consumer products deals for brand in South Korea.

DHX Brands is continuing to grow the Teletubbies brand internationally, this time securing a raft of consumer products deals in South Korea.

The new range of products will include books from Random House Korea; health-based products from L2 Communications; bath and sand-play toys from Big Tree; novelty toys from Daeyoung Tongsang; footwear from Alphashoe; phone cases and accessories from Coquad; emoticons from Unico Korea; and soft toys from Ezen Creation.

“We’re thrilled to announce these deals as Teletubbies continues to delight kids and families around the world,” said Tom Roe, commercial director, DHX Brands. “With new consumer products coming in South Korea, and a raft of new broadcast and streaming platforms on board, kids and adults alike will be able to celebrate and share their love of the colourful quartet across cultures and languages worldwide.”

Meanwhile, further to the new CP deals, DHX Media’s distribution arm has signed 19 additional broadcast and streaming agreements internationally for the new Teletubbies series.

This brings the total number of platforms signed for the preschool series to 54, spanning more than 100 territories worldwide.

MORE NEWS
 
Key lines include Johnny Tractor, Aquadoodle and Thomas & Friends....
 
Italian theme park opens dedicated area for preschool brand....
 
Company celebrating being shortlisted with three of its nursery toy lines....
 
Iconic British brands unveil new world exclusive, the Silver Cross Reflex Aston Martin Edition....
 
The product judging took place on Tuesday 14 August and saw buyers getting hands-on with the latest product....
 
Both SmartMax and SmartGames ranges to be expanded with new development....
Get the latest news sent to your inbox
Subscribe to our daily newsletter