The celebrations start with a brand new Peppa Pig pop-up area at London’s Selfridges departm

Preschool brand will get top placement on homepage and targeted marketing campaigns.

New episodes to air and launch activities to begin at Hamleys this month.

Extended selection of 500 new prizes to win to coincide with 15th celebrations.

Series one of Peppa’s Secret Surprise range hits shelves, with further themes planned for 2019.

The Gruffalo and The Very Hungry Caterpillar among favourite reads says Childwise research.

We talk to eOne’s Andrew Carley about Peppa, PJ and new launch Ricky Zoom.

Peppa Pig among brands cited in helping to make the UK the world’s second larg

Fashion UK leads raft of new partners signed ahead of 15th anniversary celebrations.