The Nappy Den is launching The World of Peter Rabbit cloth nappies under licence from Penguin Ventures on behalf of Frederick Warne & Co.
The Nappy Den was established in the UK during the lockdown by owner and mother of two, Lorna Price. Lorna has now combined her unique personally engineered nappies with iconic children’s character – Peter Rabbit.
Lorna commented: “I am so thrilled to be able to bring this collection to life for future generations, I, like many, have grown up with Peter Rabbit, and I am beyond excited to be able to showcase Beatrix Potter’s iconic characters on my reusable nappies.”
The new range features characters including Peter Rabbit, Benjamin Bunny, Flopsy, Mopsy and Cotton-Tail, Jeremy Fisher, Jemima Puddle-Duck and many more.
The Tale of Peter Rabbit was first published in 1902 and the adventures of Peter Rabbit and his friends continue to delight generations of children around the world, with two million of the original tales selling globally every year. Beatrix Potter was a keen conservationist during her lifetime, working to preserve the beauty of the Lake District which inspired her many stories.
The Nappy Den aims to help eco-conscious parents navigate the world of reusable nappies, by reducing waste, saving money and providing products which are kinder to babies’ skin.
