The six finalists for the marketing award in this year’s Progressive Preschool Awards have been revealed, highlighting the campaigns which have made an impressive impact upon the preschool product and retail sector over the past 12 months.
The judging itself saw a carefully selected group of marketing experts coming together in a face-to-face panel discussion to arrive at the final six.
“The judges found arriving at their decision to be a challenge, as the quality of entries gets better and better each year,” said Richard Pink, marketing guru and owner of Pink Key Marketing, who has been chairing the marketing judging panel for the past five years.
He continued; “But after a long and passionate debate they reached a result that everyone was happy with – a very deserving set of finalists and ultimate winner.”
The list of finalists reflect the broad cross-category nature of the Preschool Awards, which spanning a wide selection of nursery, toy, licensing and other activity.
The winners will be revealed at the Progressive Preschool Awards ceremony on Tuesday 5 November, 2019 at the Grosvenor House Hotel, Mayfair. Tickets and tables can be organised via the online box office.
The Progressive Preschool Awards 2019 – Marketing Finalists
- Entertainment One with Peppa Pig’s Festival of Fun campaign
- Entertainment One with PJ Masks’ Small Space Day at the National Space Centre
- Nanas Manners’ Handy Hints for Starting Nursery and School
- Rocket Licensing with The Very Hungry Caterpillar weekend at The Eden Project
- The Entertainer with The Big Toy Rehoming
- WildBrain with Teletubbies’ Baby Sensory/Toddler Sense
Sponsors of this year’s event include: Alpha Animation & Toys, Amscan International, Aykroyd & Sons, Azaria PR, BBC Worldwide, Blues Clothing, BTHA / Toy Fair, Bump PR, Centum Books, Cooneen By Design, DHX Brands / Wildbrain, Diono, East Coast Nursery, Fundamentally Children / Good Toy Guide, Harrogate International Nursery Fair, Hippychick, LicensingSource.net, Misirli, Nickelodeon, PreschoolNews.net, Rainbow Designs, Redan Publishing, Sanrio Global (Mr. Men Little Miss), Skip Hop, Toymaster, Tomy, Vista PR, Walker Books.