Exhibitor applications now open for Toy Fair 2025

Exhibitor applications for Toy Fair 2025 are now open via the Toy Fair website. Organised by the British Toy & Hobby Association, Toy Fair will return to Olympia London between the 21-23 January 2025, occupying the Grand, National and Upper West Halls.

Exhibitors can choose from three stand packages: space-only, shell scheme and the economy package in the ‘Gold Zone’- a hub of stands for smaller, and up-and-coming companies, formerly known as The Greenhouse.

Exhibitors who pay a 25% deposit by 26 April 2024 will benefit from a 3% early booking discount applied to their balance invoice.

Toy Fair celebrated a sold out show for its 70th anniversary in January 2024, and the team is looking forward to creating another buoyant show for the industry in 2025.

Jacqueline Taylor-Foo, general manager UK & Ireland of Jumbo Group, commented: “GALT UK will 100% be returning to London Toy Fair in 2025. We really value this opportunity to meet with the widest selection of buyers across the industry combined with showcasing our best sellers and new launches for the upcoming year. It’s a calendar highlight as a team event; a chance to thank our customers for supporting us in the previous year and we simultaneously find ourselves welcoming a good selection of new customers every year as well. We’ve been attending for over 40 years and as the company and trade evolves, we intend to keep going for as long as it does.”

Majen Immink, head of Toy Fair, added: “Toy Fair 2024 was a great celebration of not just 70 years of the show, but also of our exhibitors and visitors who continue to support the show and make it a vibrant and enjoyable experience for all involved. We can’t wait to welcome everyone back through the doors of Olympia for 2025, to kickstart the business year. We have already been inundated with exhibitor enquiries for 2025 so I’d encourage anyone wanting to exhibit to get their applications in early to avoid disappointment.”

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