UPPAbaby announces merger with Canadian and UK distributors

The new merger with DCUK in the UK, and 5514 KM in Canada, will expand global operations and growth across all business units for the brand.

Co-founder and ceo, Bob Monohan, commented: “5514 KM and DCUK have been valued partners of UPPAbaby since they became distributors for us 13 years ago. As we look towards the future and continued global epansion, this merger comes at a pivotal time for the business and will extend our customer experience, marketing operations and sales team reach throughout Canada and the United Kingdom.

“We look forward to working with and integrating both business teams to UPPAbaby today officially as UPPAbaby Canada and UPPAbaby UK.”

The news comes shortly after the company went direct-to-consumer in the US. Leveraging the relationships with retailers in the UK and Canada and the reach each business has in the territories, will allow for continued growth opportunities for the brand across all business units.

Co-founder of DCUK and 5514 KM, Jeff Stock, told his team on Tuesday morning: “Becoming a distributor of UPPAbaby more than a decade ago was a turning point for our two companies. UPPAbaby has and continues to be be a brand built on customers first and offering parents quality products and a truly 360-approach to customer experience, which has always aligned with 5514’s and DCUK’s mission and values.

“This next step for us to become part of UPPAbaby and extend their global operations, is an exciting time for all and we’re looking forward to continuing to provide the best juvenile gear to our parents in Canada and the United Kingdom.”

Richard Bamforth, director of sales, DCUK, now UPPAbaby UK, added: “It’s an exciting development for us after launching the brand in the UK at the Harrogate Nursery Fair 2010. The move from a distribution model, to becoming part of the UPPAbaby team, will give us additional resources to accelerate the growth of the brand in our market.”

MORE NEWS
Nuremberg23500x500
 
PreschoolNews.net talks to several suppliers about how much the show has been missed, the new launches they will be highlighting and what some of the trends of 2023 could be....
Toymaster500x500
 
Paul Reader, Jess Porter and Kayleigh Wilson see job titles change to better reflect their responsibilities....
BlueyTomy500x500
 
The animated Blue Heeler pup will feature on a new range of Toomies bath toys, launching with a line based on the popular Sing and Swim format. ...
savvy lite (2)
 
Savvy lite is an ergonomic carrier which offers three carrying positions and optimal support for baby....
IB Venus Jogger (1)
 
The brand has introduced Venus Jogger - a frame built for adventure for active parents....
POP (1)
 
Ahead of the childrenswear brand Polarn O. Pyret's (POP) SS23 launch, it has reached the milestone two years ahead of its original goal....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.