Toynamics makes its UK debut

Marbel unveils company rebrand following office relocation and arrival of new team members.

Marbel has revealed a company rebrand and is now known as Toynamics UK & Ireland.

The rebrand follows the decision to relocate from Cornwall to Leicestershire, as well as bringing in a new team.

Toynamics is a multi-brand distributor which is a wholly-owned subsidiary of Hape Holding. It becomes the distribution arm of the company.

Toynamics UK & Ireland is the exclusive distributor of brands including Hape, which has a range of over 15 different lines of toys including railway, music and preschool toys. It is also the exclusive distributor of Nebulous Stars for tween girls; Nanoblock, which has added the Pokémon collection to its Sights to See, Animals and Mini Collection series; and Baby Einstein, developed by Kids II and Hape to create educational toys including the popular Magic Touch Piano.

Toynamics also distributes PolyM and Kathe Kruse including Kruselings.

The company will be exhibiting at the London Toy Fair (Stand B50) in January and at Spring Fair (Stand 5G39) in February.

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