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Toymaster joins BTHA’s ‘Don’t Toy with Children’s Safety’ campaign

Buying group has written to local MP asking for support as campaign gathers momentum.

Toymaster has joined the BTHA’s ‘Don’t Toy with Children’s Safety’ campaign.

The buying group has written to its local MP – Andrea Leadsom – asking for her support in helping the BTHA and to further encourage the government to address the issue of unsafe toys.

The BTHA last week launched a white paper calling for action from the government to ensure unsafe toys are removed from the market, as reported by sister title LicensingSource.net.

The move comes after conducting a study across online platforms that found 58% of toys selected for assessment were non-compliant with the toy safety regulations in the UK and 22% of the total had serious safety issues.

The BTHA – which represents responsible toy makers across the UK – has been actively raising awareness that toys sold by third-party sellers on online marketplaces pose significant safety risks for the British public.

Toymaster has also asked all of its members and suppliers to write to their local MPs asking for them to back the campaign.

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