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Thule enters car seat category

Launching at the recent Kind + Jugend fair, Thule has expanded into a new category with infant and toddler car seats.

Consumer insights were the driving force behind the development of the new car seat range, as Ahmad Mansouri, product manager for car seats, explained: “From our research, it became obvious that one of the most common concerns for new parents is figuring out how to install a car seat safely and smoothly.”

Thule has addressed this issue with a unique ISOFIX connected base, which is simple to install and has an intuitive interface to mount the car seats at almost any angle. Both the base and seat provide instant audio and visual feedback to assure parents that the seat is properly mounted.

Also launching at Kind + Jugend, was the new Shine city stroller, a compact from birth stroller, which has already been awarded a Red Dot Design Award.

The Thule Shine Air Purifier Canopy was also revealed. Slated to launch to consumers in spring next year, the canopy addresses the pollution problem facing urban families, using air purification technology to purify the air around the baby, while also connecting to an app which monitors air quality levels.

Finally, the Thule child bike seats are getting a new look, with an upgrade for the whole portfolio, offering new features and a new look. The latest additions include the Thule Yepp 2 and the Thule Yepp Nexxt 2 seats.

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Launching at the recent Kind + Jugend fair, Thule has expanded into a new category with infant and toddler car seats. Consumer insights were the driving force behind the development of the new car seat range, as Ahmad Mansouri, product manager for car seats, explained: “From our research, it became obvious that one of the most common concerns for new parents is figuring out how to install a car seat safely and smoothly.” Thule has addressed this issue with a unique ISOFIX connected base, which is simple to install and has an intuitive interface to mount the car seats at almost any angle. Both the base and seat provide instant audio and visual feedback to assure parents that the seat is properly mounted. Also launching at Kind + Jugend, was the new Shine city stroller, a compact from birth stroller, which has already been awarded a Red Dot Design Award. The Thule Shine Air Purifier Canopy was also revealed. Slated to launch to consumers in spring next year, the canopy addresses the pollution problem facing urban families, using air purification technology to purify the air around the baby, while also connecting to an app which monitors air quality levels. Finally, […]...
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