Andersen Press will mark #ElmerDay2020 via official website and free YouTube activities.
Flying Jumbos ride due to open at resort in spring 2020 and follows bumper annivers
Factory and Andersen Press partner to create animation based on classic character.
Japanese retailer Graniph takes inspiration from preschool character for limited edition range.
Supplier has been running two competitions focusing on The Very Hungry Caterpillar and Elmer.
Retailer launches tees and pyjama sets featuring scenes from favourite picture books including Elmer.
Partnership is latest in a series of new events-based initiatives to celebrate 30 years
Elmer the Patchwork Elephant has been bought to life by preschool outdoor specialists.
Kids clothing brand unveils limited edition design to tie in with character’s 30th anniversary