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Supermarkets launch spring baby events

With many of the the supermarkets choosing the start of the spring season to launch their latest baby and toddler events, consumers will be taking advantage of competitive pricing over the coming weeks.

Most of the UK’s top supermarkets and high street retailers run regular discount events for own-brand and major name baby and toddler products, with parents  grabbing bargains on everything from car seats and highchairs to buggies and stairgates.

The Aldi discount event started online on 15 April and will be arriving in stores on 19 April. It offers great deals on everything from furniture, clothes, strollers and toys. A number of in-demand lines, such as this rocking chair, are already sold out.

“We pride ourselves at being able to offer parents excellent quality baby and toddler products at a fraction of the price offered by competitors,” said
Julie Ashfield, joint managing director of corporate buying at Aldi.

The similarly popular Tesco Loves Baby baby event is also on now and is running until 1 May. It includes significant offers of up to 40% off across a number of essentials from nursery furniture to weaning and changing staples.

Covering everything from pushchairs to monitors, Asda’s baby and toddler event – Lots and Lots for Little Tots – is running now both in-store and online across both the Asda and George brands. The event features savings and exclusive deals from a number of popular brands. It ends on 29 April.

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