Summer Infant releases online advent calendar

Following the success of last year’s online Christmas advent calendar last year, Summer Infant will be running the yuletide initiative once again for the 2018 season.

Offering daily prizes and special offers, Summer Infant will be running the advent calendar on its website, where the activity will be supported by Facebook and Twitter posts encouraging customers to get into the festive spirit and enjoy the countdown to Christmas together.

Customers can visit the Christmas advent calendar landing page each day to open a new door for each offer or prize draw.  This is aimed at the end customer rather than retailers to drive awareness and engagement with our brand.

Summer Infant has also teamed up with other complimentary brands – including Miffy, Holiday Tots and Kicks Count – to run a number of enticing seasonal competitions and will be supporting this activity through its social channels to maximise awareness and engagement over the festive period.

To find out more visit

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