This ad will be closed automatically in X seconds.

Spielwarenmesse reveals 2019 trend focuses

‘Ready, Steady, Play!’ and ‘The WOW Effect’ among industry trends for next year’s show.

Spielwarenmesse has revealed the industry trends which will be highlighted at next year’s show.

Three trends have been highlighted including ‘Ready, Steady, Play!’, which will feature toys and games that encourage children – including preschoolers – to engage in physical activity while having fun.

Meanwhile, ‘The WOW Effect’ will focus on products with an element of surprise – be that blind bags, collectables or a product which only reveals its functions and play options on closer inspection.

The final trend will be ‘Toys 4 Kidults’.

The TrendGallery is located in Hall 3A at the show – which takes place from January 30 to February 3 in Nuremberg – and will take up an area of around 1,000m².

As well as product innovations, there will also be a number of talks and presentations taking place on different topics each day.

MORE NEWS
drap500
 
Iconic kids clothing brand has been shortlisted for this year’s Drapers Sustainability Award. ...
TF2020logo500x500
 
Next January's show sells out all exhibition space; set to host more than 260 companies....
frugi500
 
Organic and ethical brand welcomes James Williams as director of e-commerce and marketing....
SFpopup500x500
 
EPOCH making toys' pop-up will open from October 19 and through Christmas shopping period....
gosh500
 
High-end pushchair company has launched the campaign in aid of its charity partner, GOSH....
Duploapp500x500
 
Touch Press and LEGO Group team for app to help children achieve key early learning goals....
Get the latest news sent to your inbox
Subscribe to our daily newsletter