‘Special recognition’ to be theme of 2020 Toy Retailer of the Year Awards

In light of a remarkable 2020, BTHA Retailer of the Year Awards will be given to retailers that have done extraordinary things during this challenging year.

‘Special recognition’ will be the theme for the 2020 Toy Retailer of the Year Awards in areas above and beyond normal service.

In light of this remarkable year, recognition in this year’s BTHA Retailer of the Year Awards will be given to retailers which have done extraordinary things during 2020. The special awards will be given to retailers whose actions distinguish them from others.

The BTHA is looking for toy retailers to share their stories – judges will be looking for stories which demonstrate altruism and innovation.

When considering entries, attention will be given to things like:

  • Charitable work
  • Special initiatives in the local community
  • Innovative ways of toy retailing
  • Special measures to help struggling suppliers during the COVID-19 pandemic

Retailers may also, for example have provided help for employees or remodelled their business to meet the changing retail landscape that COVID-19 has brought this year.

There may also be other initiatives or projects that retailers have undertaken which have helped others or their businesses to succeed during 2020.

The BTHA would also love to hear from retailers which have employees or team members that have undertaken heroic actions for their company. This may be an employee or team member, or perhaps even a whole team that has gone the extra mile for customers or local community in some way.

To enter, retailers will need to complete a short online entry form, giving them the opportunity to tell their story, as well as include media to help enhance their entry where applicable.

Deadline for entries is 3pm on Friday November 27. To enter, simply click on this link.

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