Outdoor product specialist LittleLife is celebrating the change of the season with a new consumer campaign, ‘Autumn is Awesome’.
LittleLife’s new campaign is asking young families across the UK to #packitallin and enjoy and share the awesomeness of autumn.
The brand will be teaming up with leading social influencers to share the beauty of the changing seasons with families with young children.
In the lead up to the October half-term the brand will be sharing tips and advice on places to go this autumn across all of its social platforms. The simple outdoor autumnal activities will also be supported by a competition to win LittleLife’s leading toddler backpacks and a family photoshoot.
“LittleLife is committed to exploration, discovery and helping children enjoy the great outdoors,” said Dan Marett, sales and marketing director at LittleLife. “Autumn is a time of year when we welcome longer shadows, burgeoning fruit trees and the first crackle of an open fire. There’s endless fun to be had and LittleLife wants to support families to get out there and have it.”