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Little Tikes drives in to Butlin’s this summer

Drive-in cinema experience will launch at Butlin’s Family Festival in Minehead, Somerset.

Little Tikes is rolling into Butlin’s this summer, launching its first drive-in cinema experience at the Butlin’s Minehead Family Festival in Minehead, Somerset.

Children staying at Butlin’s Minehead will be able to take their pick from over 80 Cozy Coupes that will be available for Little Tikes fans to drive into the cinema zone and watch a screening of Cars 3.

The Butlin’s Family Festival celebrates summer, holidays, outdoors and spending time with family and friends. The four-day Minehead event has everything from live entertainment to food stalls and takes place from June 21-24.

“We’re thrilled to be a part of Family Festival this year,” said Michelle Lilley, head of UK marketing at Little Tikes. “The Cozy Coupes is such an iconic toy and as we’re celebrating 50 years of play throughout 2019, it’s the perfect time to play big at Butlin’s.

“Most children are familiar with the classic Cozy Coupe but if not, where better than the Family Festival to give one a test drive? We’re sure everyone will enjoy their drive-in experience and the festival weekend.”

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