This ad will be closed automatically in X seconds.

Lil’ Cubs teams with Elmer for new baby lines

Kids clothing brand unveils limited edition designs to tie in with character’s 30th anniversary in 2019.

Kids clothing brand Lil’ Cubs has teamed up with Elmer the Patchwork Elephant for the launch of a limited edition collection to celebrate the character’s 30th anniversary in 2019.

The Rainbow Elmer Swaddle is the first product to land in the Lil’ Cubs x Elmer collection.

Available from January 15, 2019, it has been specially designed for the anniversary and features Elmer with a multi-coloured spray, surrounded by rainbows.

“I am so unbelievably excited and proud, not only to be involved in celebrating the famous patchwork elephant, but that my very own clothing label has created exclusive designs to honour Elmer’s milestone birthday,” said Tabitha Mackness, founder of Lil’ Cubs.

“Elmer is a truly iconic and lovable character; it certainly made designing this collection a joy.”

MORE NEWS
HDDrusillas500x500
 
Character makes first official meet and greet appearance in the UK....
OrangeTraditional500x500
 
We chat to suppliers from a number of traditional categories to find out why there is such a sales uplift....
SWRevell500x500
 
Preschool property debuts in popular Junior Kit line backed by digital marketing campaigns....
jlp500
 
Popular high street department store publishes its ‘Nursery Trends 2019’ report....
weaning500
 
The feeding initiative will be taking place from Monday 6 - Sunday 12 May 2019....
ppsa500
 
The product categories are now open now for entries for this year's celebration of the preschool industry, the Progressive Preschool Awards 2019....
Get the latest news sent to your inbox
Subscribe to our daily newsletter