21 songs due to be released over the coming months around three key themes: Happy Birthday, Lullaby Songs and Nursery Rhymes.
The LEGO DUPLO brand has teamed up with two key partners for the release of a new series of fun animations and original songs aimed at preschoolers.
Joining forces with West One Music Group and content creation platform, Tongal, over the coming months 21 songs will be released around three key themes: Happy Birthday, Lullaby Songs and Nursery Rhymes.
The animations are designed to ‘ignite fun and imagination’ as well as inspire creativity and engagement, while also being educational.
Music helps the body and mind work together to ignite all areas of child development and social skills including intellectual, social-emotional, motor, language and overall literacy. Exposing children to music during early development helps them learn the sounds and meanings of words, along with supporting skills such as spatial awareness, working memory, listening and early maths.
“We are very excited about bringing LEGO DUPLO to life through the new LEGO DUPLO animations and songs,” said Keith Malone, senior director of content development at the LEGO Group. “Being a parent myself, I can really see how singing sparks joy and excitement with toddlers while also improving essential developmental and social skills.
“We hope that families will have lots of fun together while creating wonderful shared memories and playful experiences through these new songs.”
The first set of songs are now available to stream for free on YouTube (via Moonbug’s YouTube channels), with the music available on streaming services such as Amazon Music, Apple Music, Google Play Store and Spotify from April 24. Some of the songs will also launch in other languages.
