Jojo Maman Bebe is preparing to open its 86th store at the recently developed Cornhill Quarter in Lincoln in September.
The Lincolnite has reported that the new store will open on 25 September and will run a number of special promotions to celebrate the opening throughout its first weekend in business.
Laura Tenison MBE, founder and md of JoJo Maman Bébé, said: “We have long wanted to open a JoJo store in Lincoln. Our loyal local online customers will be able to seek advice from our amazing team, use our bra and shoe measuring services, make use of the community nursing room, play table and baby change facilities and enjoy touching and feeling our beautiful designs.”