Nursery specialist, JoJo Maman Bebe is introducing a new donation scheme, JoJo Reloved, running from 1-31 August.
By visiting their local participating JoJo store, consumers can donate good quality, pre-loved children and baby clothes from any brand and receive a £5 off voucher as a thank you to redeem in-store.
The scheme aims to prevent high quality clothes that still have lots of life in them from going to landfill, while giving them a second chance to be Reloved.
Donations will be sent to family community centres and baby banks across the UK, benefitting vulnerable families.
Donations can be made by following these steps:
- Sort through good quality, pre-loved children and baby clothing (0-6) and pick out the items you’d like to donate. All brands are accepted, as long as items are in clean, wearable condition.
- Check the list on JoJo Maman Bébé’s ReLoved webpage for the items that can and can’t be accepted.
- Pop your items into any bag and take them to your nearest participating JoJo store.
- As a thank you, JoJo will give you a £5 off voucher to redeem in-store.
- JoJo will send the donations to family community centres around the UK, benefitting vulnerable families.
Reportedly, nearly a third of the UK’s clothing ends up in landfill; that’s 350,000 tonnes a year. ReLoved aims to make sure that quality clothes are being worn, love, re-worn and re-loved for many years to come.
Over the last nine years, JoJo’s donation initiative has saved a huge amount of children and baby clothing from going to waste by facilitating the delivery or generously donated parcels to families in need in the UK and Ireland.
The ReLoved initiative is aligned with JoJo’s B Corp ethos.
