IMC Toys bolsters UK sales team

The toy company has appointed Carolina Perez-Amaya as national account manager in its UK team.

Carolina joins the team from Tesco, where she was the lead buyer for boys toys for four years. During her 16 years at Tesco, she worked her way up from trainee buyer to assistant buyer, then to buying manager, across a range of categories.

Bringing a wealth of experience to the role, Carolina will work across IMC Toys’ brands, including Cry Babies, Cry Babies Magic Tears, Bubiloons and Bloopies, alongside new brands launching over the coming year. She will report into UK sales manager, Lisa Cox.

Lisa commented: “We’re delighted to welcome Carolina to our UK team, and are thrilled to have her on board to help drive sales in the grocery channel, ahead of an exciting year for the company and our brands.”

 

MORE NEWS
POP x M&S
 
A number of key PO.P items will be launching on the retailers ‘Brands at M&S’ platform from the end of March....
BPA_
 
The UK’s trade association for the baby products industry has announced the resignation of its managing director, Robert Anslow, and a complete management restructure....
Love Writing Co
 
Age focussed writing resources company, Love Writing Co, has launched a new range with Paramount - the PAW Patrol collection....
Autumn Fair
 
Autumn Fair returns on 1 - 4 September at NEC Birmingham with a range of leading brands. ...
Joie 2
 
Joining the Joie spinning family is the new i-Pivot 360, an i-Size safe, 360o turning seat that spins rearward and forward for easy ins and outs on every journey. ...
Dr Browns 2
 
In response to growing demand for sustainable products, Dr Brown's has revamped its anti-colic bottle packaging to a new look and feel with an eco-conscious design....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.