iCandy joins with Béaba for new distribution partnership

Luxury British pushchair company iCandy has partnered with Béaba, which will now be iCandy’s exclusive distributor across  both France and Benelux.

French baby product brand Béaba will distribute iCandy’s iconic range of pushchairs and accessories as the demand for iCandy products continues to grow internationally.

“Both iCandy and Béaba are individually renowned in their respective territories as market leading, prestigious and innovative brands,” said iCandy’s joint ceo Bradley Appel. “We are delighted to announce this new and exciting partnership.”

The new partnership will officially launch on 1 November 2019, with four iCandy models available – The Peach, Peach Designer Collection Cerium, Lime and Peach All-Terrain.

Béaba’s président-directeur général Julien Laporte commented: “Béaba is excited to be working with iCandy and is looking forward to sharing continued success with the partnership between two such iconic manufacturers, strengthening our positions in the baby goods markets across both the UK and Europe.”

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