Character Options brings unboxing to preschool aisle

Series one of Peppa’s Secret Surprise range hits shelves, with further themes planned for 2019.

Character Options is bringing the unboxing trend to the preschool aisle with the launch of its new Peppa’s Secret Surprise collection.

The latest addition to the toy company’s popular Peppa Pig portfolio, the cube-shaped presents include five secret blind bagged toys, as well as a fun sticker sheet.

Priced at £9.99, the ‘peel and reveal’ surprise present features a host of exclusive figures in glittery party outfits.

Children will be able to collect Peppa Pig and her friends – including Suzy Sheep, Rebecca Rabbit and Zoe Zebra – as well as party hats, accessories and a party gift box among other items.

Series one launches this week in the UK, with a yellow surprise box and a party theme. New waves and themes will follow in 2019.

MORE NEWS
gfl500
 
GfK's client insight manager Marco Salerno takes a look at the current state of the stroller market....
DTPreschool500x500
 
Spin Master and Character Options both make Top 12 with PAW Patrol and Peppa Pig products....
PJLeolandia500x500
 
Leolandia will host world's first PJ Masks theme park attraction....
indx500
 
AW20 edition of children's apparel and accessory show is taking place from 9 – 10 February 2020....
dorel500
 
A solid performance from Dorel Juvenile sees adjusted operating profit up by 0.5% in the period ending 30 September 2019....
LConcepts500x500
 
Toy and gift distributor will be bringing portfolio to London's Olympia in January....
Get the latest news sent to your inbox
Subscribe to our daily newsletter