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British toy company scoops international design award

British toy design company Everplay Labs is celebrating after scooping a prestigious IDEA by IDSA design award for its play space set Superspace.

Superspace picked up Gold, the top prize in the Children’s Product Category which was announced during the annual awards ceremony in the US earlier in September.

This is the second design award received by the company in 2022 having already been awarded a Gold in the Core 77 Design awards.

Founded by three dads – Ant Erwin, Craig Spencer and Charlie Post – Everplay Labs created Superspace, a modular magnetic playspace for kids. Not only does it encourage creativity and open-ended construction play, Superspace is eco-friendly and its felt panels are made using recycled PET bottles and the structure uses bamboo rods with a patent-pending magnetic locking system.

“The response from the design world to Superspace has been utterly mind-blowing,” commented joint founder, Ant Erwin. “We knew there was a gap in the market for a brand new modular play space for kids and we have worked hard to create Superspace that can be used in infinite different ways as well as being extended to grow with children.

“We’ve also been shortlisted in the US Toy Awards for Best Play-set and are astounded to be featured alongside such huge global brands.”

Joint founder, Craig Spencer, continued: “When we approached the design of Superspace, we wanted to create a product that ultimately provided huge play possibilities for kids, but we also wanted to create a sophisticated design that would maximise its durability, aesthetic and of course its eco-friendly credentials.”

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