Blade & Rose wins Drapers Kidswear Brand of the Year

British childrenswear label Blade & Rose has been awarded one of the ultimate fashion accolades, winning Kidswear Brand of the Year at the Drapers Independent Awards.

The Drapers Independents Awards Judging Panel 2024, commented on the unique style of the products, being “instantly recognisable” and also “extremely cute”.

“Winning this award is an incredible honour for me, our team and Blade & Rose as a brand,” commented Amanda Peffer, founder of Blade & Rose. “When I first started Blade & Rose during my maternity leave, my vision was to create vibrant, playful fashion for families to enjoy together.

“Being recognised by such a prestigious fashion institution is a testament to our journey and celebrates our iconic, signature leggings with their unique characters on the bottom and playful designs. This award is for all the little ones and their families who share our love for bright and joyful clothing collections.”

Autumn/winter will see a raft of new launches join the collection including sets featuring popular characters such as The Gruffalo, Paddington, Miffy and Moomin. There will also be Halloween and Christmas ranges.

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