ABC elects new leadership to board of directors

Nonprofit organisation All Baby & Child Corp. (ABC) – which acts on behalf the baby products industry in the US – has elected a slate of new names to its board of directors.

ABC is also the driving force behind popular industry events ABC Kids Expo and ABC Spring Educational Conference & Trade Show (SEC).

The new chair of the board of directors is Karen Casson (vp of sales, Halo Innovations), while elected to vice-chair is Aaron Pederson (owner of Kid’s Stuff Superstore).

Ken Kaiser (owner of Kidco) will serve as treasurer, while Yvette Muller (owner of Baby’s 1st) was chosen to be secretary. Doug Tritton (owner of StorkLand), continues as immediate past chairman.

Courtney Santillano (owner of Crib & Kids), has also been elected as a member of the board of ABC, where she will serve alongside eight other board members who are already in situ.

The ABC board is composed of an equal number of manufacturers and retailers to ensure it properly represents and supports all industry constituents.

“I am honoured and humbled to serve the juvenile industry, which I have been a part of as a retailer, rep and manufacturer since 1981, as chair of ABC,” said Karen.

She continued; “Our quickly changing business landscape requires all of us, more than ever, to work together to strengthen and sustain this special industry, which serves our customers as they begin the joyous journey of parenthood.”

The Spring Educational Conference & Trade Show will be taking place in Orlando from 22 – 24 May, while the ABC Kids Expo will be held in Las Vegas from 9 – 11 October.

For more information about ABC, please contact president Larry Schur at

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